International Journal of Engineering and Management Research 2020-03-14T06:29:43+0530 IJEMR Journal Admin Open Journal Systems <p style="text-align: justify;">International Journal of Engineering and Management Research (IJEMR) is a "PRINT &amp; ONLINE" double-blind&nbsp;<a href="">peer-reviewed&nbsp;</a>"Bi-monthly" refereed journal focusing on theories, methods and applications in all the fields of Engineering and Management subjects.</p> <p style="text-align: justify;">IJEMR is an international academic journal which gains a foothold in INDIA, Srilanka, Bangladesh, Nigeria, China, Indonesia and opens to the world. We focused to publish papers/articles on all Management, Computer Science &amp; Engineering, Information Technology, Mechanical Engineering, Electronics Engineering, Electrical Engineering, Computer Applications, Civil Engineering and other related topics.</p> Mitigating Cyber-Threat in the Financial Industry of Bangladesh using Biometric based Public Key Infrastructure (PKI) with the Help of Digital Certification 2020-02-27T11:25:01+0530 Rifat Tasnim Anannya Sifat Rahman Ahona <p>Information is such a thing which if misused, leaked or breached can lead to undesirable consequences. Financial institutions have a lot of data of their customers. These data’s are regarding customers’ personal information, transactions and many more which are highly sensitive. The entire system by which financial institutions such as – banks run, are required to be secured from cyber breach. As by breaching these systems’ can lead to financial disaster.&nbsp;&nbsp; The rapid growth of IT infrastructure is not only considered a convenient way for customers in many perspectives but also it point out the lack of skilled manpower in our country. In banking sector, ATM, E-money laundering are the domain where crime occurred most of the time. So, this paper focuses on developing a conceptual framework based on secondary sources which included publications, journal, books etc. regarding the problem of cyber-threat happening in Bangladesh. It describes how a financial institute can make safe transaction using biometric based public key infrastructure with the help of digital certificate.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Saving of Power in Wireless Power Transmission System using IR Sensor and Relay 2020-02-27T11:25:01+0530 Nitin Kumar Agrawal Ruby Kumari <p>As all we know that today’s live is not possible for a moment if we think without electricity after our basic needs that are air, water, food, cloth and shelter. Because without it we can not think about our mobility, But it has also many disadvantages because of the transmission of electricity through wire which cause many time sock due to which living thing may get injured or many time they get unexpected death.</p> <p>Hence for establishing the transmission of electricity without hazards today’s world started working on the removal of the net of the wires over the world and this is possible only by transmitting electricity wirelessly.</p> <p>This principle was early given by a charming and mysterious inventor and engineer <u>Nikola Tesla(1891-1898</u>) by inventing <u>Tesla coil</u>. But in wireless electricity transmission, there is a lot of wastage of energy when power is transferred to the load. If there is no loads are available around the receiving antenna(coil), power will be wasted and this is a one of the major disadvantage of this principle.</p> <p>So by using IR Sensor we can save this power from being waste which will allow the antenna to transmit the power only when the objects are available to receive this transmitted power.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Factors Affecting Consumption Expenditure in Ethiopia: The Case of Amhara National Regional State (ANRS) 2020-02-27T11:25:01+0530 Shimeles Mulugeta Gebreselassie Prof. Principal Ndlovu <p>Background: The studies on consumption expenditure are important as it is related to poverty. Households with lowest total expenditure, a greater proportion of percentage expenditure spent on basic needs such as food and housing, then this results the household being more resources constrained (poorer) as a result.</p> <p>Objective: The study attempts to analyze the impact of demographic and socioeconomic characteristic of households on consumption expenditure in the Amhara National Region State (Ethiopia) using the latest Household Consumption Expenditure Survey (HCES) 2015/16.</p> <p>Methods: The study applied quantile regression model to identify determinants of consumption expenditure by considering per capita consumption expenditure as a dependent variable. We analyzed conditional consumption expenditure on OLS and at 7 selected quantiles: 0.05, 0.10, 0.25, 0.50, 0.75, 0.90, and 0.95 which will be denoted by , , …, and . The quantile effect of categorical variables is calculated based on Kennedy (1981) approach.</p> <p>Results: Households those own residential house, were headed by educated persons and whose household heads were employed (generating income) expends more. On the other hand, households headed by females expends less. Based on marital status unmarried household heads consumption expenditure is less than households who are married (or living together) at all quantiles except at the 95<sup>th</sup>quantile, while unmarried consumption expenditure is more than widowed, and divorced (or separated) at 90<sup>th</sup>&amp; 95<sup>th</sup>quantile and 50<sup>th</sup> ,75<sup>th</sup> ,90<sup>th</sup>&amp; 95<sup>th</sup>quantile&nbsp; respectively.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Technology and Innovation in Insurance– Present and Future Technology in Indian Insurance Industry 2020-02-27T11:25:00+0530 Dr. P.Revathi <p>Insurance companies are unique — most of their interactions with customers happen through an agent. In effect, a chunk of technology investment goes into improving agent experience. Insurers have developed systems to advise agents on products tailored for specific customers, depending on their history with the insurer and income band. Bajaj Allianz Life Insurance has a mobile app to hire agents. This helps in training, exams and licensing. It has brought on board 15,700 consultants digitally in the past year, cutting down processing time by half.</p> <p>Insurers have launched mobile phone apps, making it easier for customers to transact with them. They are, slowly and surely, moving towards paperless claims as well. These are, however, only the first steps in digital transformation. Changing core systems is expensive and complicated. So, most transformation initiatives focus on improving systems of engagement with customers.</p> <p>With the constant advancements and better use of digital tools in the last few years; most of these challenges seem to be addressed efficiently. While technologies such as Robotic Process Automation (RPA), Artificial Intelligence (AI), Block chain, and Advanced Analytics are working as promoters to enhance the importance of insurance, the insurers are working hard to create a more streamlined and integrated insurance system.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Security and Privacy Issues in IoT Environment 2020-02-27T11:25:00+0530 Navod Neranjan Thilakarathne <p>Internet of Things (IoT) is becoming an emerging trend superseding other technologies and researchers considered it as the future of internet. As now the connectivity to the World Wide Web is becoming highly available cost is drastically decreasing so everyone can afford the technology. As Internet of Things provides a great opportunity to develop an important industrial systems and applications with the help of various kind of sensors that can sense out the environment using number of devices that is connected to the internet, usage of IoT is drastically increasing and becoming a common thing. With this sky-rocketed usage and the demand, Communication and storing of the information faces serious security issues as the security of IoT devices become just an afterthought when manufacturing most of the devices. This study tries to summarize this IoT security issues in terms of primary information security concepts confidentiality, integrity and availability with regards to its architecture.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Current Scenario of Different Type of Services Marketing and Delivery in Customer Relationship Management 2020-02-27T11:25:00+0530 Gaikwad Deepak Devendra <p>A Significance of customer relationship management, CRM in banking sector and their benefit to their customer, principles of CRM, challenges for implementation. Profile of sample bank and their working performance were discussed perception of service quality of public and private sectors banks and their expectations in this regard and discussed in forthcoming the social &nbsp;economic profile of the respondents is disused.</p> <p>The concept of CRM is vital to the insurance sector. Good customer service is the bust brand ambassador for any mode of insurance. The entire business process consists of highly integrated efforts to discover, create, arouse and satisfy customer need. The modern business has realized it and is making all out efforts to become customer-centric across the globe. Hence, the customer relationship management is not a once-for-all affair but a continuous process. It is the integral approach of dealing with customer by deploying the advanced information technology.</p> <p>The Hospitality industry a huge potential for Social CRM. The hospitality industry thrives on two basic factors-segmentation &amp; uniqueness. Apart from the regular promises of customer satisfaction, it is the identity or rather the personality on hotel that really matter. Customer relationship management, particularly on hotel chin level, is very challenging but also very important, as the hospitality industry deals with perishable goods and need to mange supply and demand with a sure instinct.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research A Predictive Mathematical Model for Water Absorption of Sawdust Ash - Sand Concrete 2020-02-27T11:25:00+0530 Kenneth Miebaka Oba Ichebadu George Amadi <p>Saw Dust Ash (SDA) is an industrial waste that has been used by many researchers in concrete to achieve economic and environmental sustainability. In this study, 5% of sand was replaced with SDA to produce concrete with different mix ratios. Scheffe’s simplex theory was used for five mix ratios in a {5,2} experimental design which resulted in additional ten mix ratios. Additional fifteen mix ratios were generated from the initial fifteen, for verification and testing. Concrete cubes of 150mmX150mmX150mm were formed using the thirty concrete mix ratios generated, and soaked in water for 24hours. The water absorptions of cubes from each mix ratio were determined with the standard procedure. The results of the first fifteen water absorption values were used for the calibration of the model constant coefficients, while those from the second fifteen were used for the model verification using Scheffe’s simplex lattice design. A mathematical regression model was formulated from the results, with which the water absorptions were predicted. The model was then subjected to a two-tailed t-test with 5% significance, which ascertained the model to be adequate and fit with an R2 value of 0.8244. The study also revealed that SDA can replace 5% of sand and promote environmental sustainability without significantly changing the water absorption.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Analysis of Impulsive Buying Behavior in Fashion Industry 2020-02-27T11:25:00+0530 Saamarth Gandhi <p>In this era of rising customer expectations and intense competitions, marketers and retailers constantly look towards means to maximize their customers’ share of wallet, in terms of additional sales. Marketers, today, thus focus on the customers’ preferences, their needs and wishes with an aim to maximize it. Impulse shopping can be termed as a spontaneous, immediate purchase without pre-shopping intentions either to buy a specific product category or to fulfil a specific buying task. Impulse buying is a major research concern among marketers due to its pervasive aspects of consumer behavior as well as its potential in the marketing world. Based on the literature review, and after considering the questions we want to answer, the research problem of the research paper is “Analysis of Impulse Buying Behavior in the Fashion Industry”. This problem would specifically be emphasizing on the factors which affect such behavior, post purchase feelings and behavior and how online shopping has increased the propensity of such behavior. Based on the research problem of our paper, given below are the 4 major objectives which the paper will studying and analysing:</p> <ol> <li>&nbsp;Determining and comparing the various internal and external factors which affect Impulse Buying Behavior in the Fashion Industry.</li> <li>&nbsp;Analysing The Impulse Buying Behavior Towards Different Fashion Product Categories</li> <li>&nbsp;Analysing The Post Purchase Feeling and Behavior as A Result of Impulse Buying Behavior</li> <li>&nbsp;Determining the impact of growing E-commerce industry on impulse shopping behavior in the fashion industry, and the factors leading to it.</li> </ol> <p>Methodology used in research paper is SINGLE CROSS SECTIONAL DESCRIPTIVE DESIGN. Given the objective and design of our research, we will be using basic descriptive statistics i.e. Mean, Median and Mode to compare and analyse our data and conclude our findings.</p> <p>Finally, the findings for the research essentially indicated that amongst the external factors, Overall store environment and lower prices played a pivotal role. Moreover, males tend to shop more impulsively as compared to females. Customers tend to show a positive impulse behavior towards Footwear and Clothing items. Happiness is seen to be the most common post purchase behavior. Lastly, the research also presented an evidence showing that the emergence of e-commerce positively impacted impulse buying behavior, with Heavy Discounting being its most prominent driver.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Bullying in Retailing: A Study of Non Branded Readymade Garment Sector 2020-02-27T11:25:00+0530 Amanjot Kaur <p>Bullying is a process in which people face criticism continuously in public and private, which humiliates that person. It has a detrimental impact on their performance, business, family, personal life and on their health also. The purpose of this paper is to address the problems faced by retailers of readymade garments who deal in non-branded clothes with the logo of original brand names. The research method used in this study is interview i.e. face to face and telephonic interview, in which 20 retailers selected through simple random sampling and shopkeepers express their views and opinions that what types of problems they are facing due to bullying and their consequences. Apart from this, retailers also give some suggestions to cope up with this situation.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research A Study on Recruitment Process in “Midland Microfinance Limited” at Jal 2020-02-27T11:24:59+0530 Nayia Sharma <p>Human Resources is the most valued and most treasured asset for any Organization. Best Outcome can be Judged with the efficient Recruitment and Selection strategies. The main objective of this paper is to streamline Recruitment process in Midland Microfinance Ltd at Jal. The study also focuses its attention to carry out and promote a fair and transparent recruitment procedure. The well-structured questionnaire was used for the data collection. The source of data was both primary and secondary. Data analysis has been done with statistical tools like tables, graphs, bar diagrams etc. With reference of to this context the research paper entitled Recruitment has been prepared to put light on Recruitment process. The main objective of the study is to Highlights on&nbsp; the most preferable method for recruitment, as well as To study various the sources used for recruitment in Midland microfinance limited &nbsp;company in Jalandhar.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Role of CRM in Indian Banking Sector 2020-02-27T11:24:59+0530 Virendra M. Chaudhari <p>Customer is a king and Customers are the mainly focused in making new marketing strategy. In the banking field a unique relationship exists between the customers and the bank. But because of various reasons&nbsp; like lack of training ,new technology literacy, financial targets, risk of failure etc., some banks are still following the traditional ways of marketing and another hand some are making attempts to adapt CRM. It is with this background, the researcher has made a modest attempt towards the idea that CRM can be adapted uniformly in the banking industry for betterment of Banking Services. Understanding on Customer Relationship Management is always a concern among the service providers especially banks. Banks makes their own way of managing their relationships new and existing customers. The aim of this paper is to examine the Customer Relationship Management as a new methodology looks forward to identify and attract consumers through the process of developing relationships (business - customer). The methodology of the CRM aims to maintain customer satisfaction and increase consumer loyalty. The purpose of this paper is to study the importance of CRM systems and in-depth knowledge of methods and management techniques customer relationships.</p> <p>The main issue of this study is that CRM has become a multi-faceted and complex phenomenon that is ridden by various factors. Due to this complexity, a number of different variables have been used to measure CRM which investigated by several prior studies. However, most of businesses need &nbsp;to know and look at the particular measures and dimensions of the CRM that have a significant impact &nbsp;on customer satisfaction and loyalty, which would&nbsp; enrich the business' performance, especially with &nbsp;the increase in competition as well as lack of differentiation in providing a service. &nbsp;This paper aimed to review literature on CRM and to identify its impact on customer satisfaction and customer loyalty.&nbsp; The&nbsp; studies are&nbsp; analyzed on&nbsp; the&nbsp; basis&nbsp; of&nbsp; some general&nbsp; characteristics and &nbsp;variables that&nbsp; significantly enhance&nbsp; CRM and its&nbsp; influence on&nbsp; customer&nbsp; satisfaction and&nbsp; customer &nbsp;loyalty. For this purpose, we investigate the existing&nbsp; literature on the&nbsp; impact&nbsp; of CRM on&nbsp; customer satisfaction and customer loyalty along with its spread among publications to identify the potential development in the field.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research A Study on Talent Management and its Impact on Organization Performance- An Empirical Review 2020-02-27T11:24:59+0530 Prof. Pushpa Hongal Dr. Uttamkumar Kinange <p>These days organization’s talent is its primary source of competitive advantage. Performance of organization depends upon performance of its employees. If employees of an organization possess unique competence, that will differentiate them from their competitors. In this competitive environment retention of talented workforce is a major task for HR managers along with acquisition. Talent management is a very complex and critical task.&nbsp; Right Talent acquisition makes organization strategy more strong.&nbsp; The current global economic situation has increased overall jobseekers in employment market worldwide, but there is still notable talent shortage in different sectors and different countries, this leads to increase the problem of “Talent Mismatch”.As today’s corporate world requires a person with multitasking skill, talent acquisition is becoming very difficult. As a result, finding the “right” person for a particular job is becoming more challenging. Not only acquisition even retention of talented workforce has become greatest challenge for organization. Today’s changing landscape of business requires its HR to act more strategically to build employee engagement which is a great tool for talent management. Talent Management focuses on how individuals enter; move up across or out of the organization. Talent Management will succeed with the support of strong organization structure. As better talent can change the future of business, Talent Management has to be given predominant role in organization. If organization implements talent management strategies effectively, that enhances employee’s engagement which in turn helps to improve organization performance. Higher the employee engagement higher the productivity. This present study aims to identify the relationship between talent management and organization performance. This study is based on empirical research evidence build by literature reviews carried out in this direction. Researcher is intended to use different articles, research papers &nbsp;and literatures in order to identify the positive relationship between talent management and organization performance. This empirical research paper will provide insights to HR managers to build Talent management as a Strategic tool to build employee engagement and thereby improving organization performance.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research IoT: Effective Authentication System (EAS) using Hash based Encryption on RFID Attacks 2020-02-27T11:24:59+0530 Dr. Janaki Sivakumar Ms. Smitha Nayak Dr. Amala Nirmal Doss <p>Internet of Things (IoT) is undoubtedly a well-known research area. Security on IoT communication services is the major challenge with advanced technology and devices. This paper mainly focusing on Perceptron layer based attacks and counter measures based on Effective Authentication System (EAS). This paper is ordered as outlining IoT Architecture, Types of Threats ,Perceptron Layer&nbsp; based attacks, sensor based communication services ,RFID mechanism ,Tag identify and verification by back end server and Hash based Effective Authentication System (EAS)&nbsp; to avoid pseudonym attacks .This paper proposes EAS as security measure by preventing&nbsp;&nbsp; privacy attack, pseudonym attack, location tracking and asynchronous attack.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research New PQ Controller for Interconnected Microgrids 2020-02-27T11:24:59+0530 Shahram Ramezani Mohammad Ali Azimi <p>Distributed Generation Sources are becoming an inseparable part of modern electrical grids. Finding the control strategies which can help them to be as much as possibly beneficial for the grid has been a big concern among the researchers. In this work, a PQ controller for connecting A DC source simulates the effect of a Distributed Generation to the grid based on the decoupling of Active and Reactive powers has been proposed. The Simulation results which have been in the MATLAB/Simulink environment show the effectiveness of this control technique for injecting the defined value of active and reactive power to the grid.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Cultural Diversity among the Employees and its Effect in Organizational Climate 2020-03-14T06:29:43+0530 Dr. G. Balamurugan B. Santhiya <p>Cultural diversity is a group of diverse individuals from different cultures or societies. The study is conducted to explore how manage workforce diversity and its consequences to the company’s existence as well as examine how companies’ deal with challenges that comes with employees from diverse cultural backgrounds. The study describe diversity challenges that can affect the working climate and conflict between the employees through the diversity .The result shows that cultural diversity plays an effective role in some companies however inadequate mentoring and guidance could cause a company low productivity. For this reason there is must be regular improvement in ways to effectively manage a cultural diverse in workforce as the world keeps advancing.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Elucidation of the Mechanism of Indonesian Traditional Medicine (Jamu) Based on Case Studies of Type 2 Diabetes Networks 2020-02-27T11:24:58+0530 Vitri Aprilla Handayani Eduward Hottua Hutabarat <p>Plant medicine is a kind of plant that can be used to solve various problems in the human body either due to illness or other disorders. <em>Jamu</em> is an Indonesian traditional medicine. It is essentially herbal medicine that made from natural materials taken from several parts of medicinal plants which contain some substances and compounds that important and beneficial for the body. So far, the efficacy for some type of <em>jamu</em> has been proven empirically. In this paper, to fill this gap, we intend to elucidate the mechanism of <em>jamu</em> using computational base approach. This research focus to a <em>jamu</em> for Type 2 Diabetes (T2D) which prescription consist of four plants: <em>Ginger</em> (<em>Zingiber officinale</em>), <em>Bratawali (Tinospora crispa)</em>, <em>Sembung (Blumea balsamifera)</em>, and <em>Bitter Melon (Momordica charantia)</em>. The framework of analysis starts with generating the network with 3 components: active compounds, proteins target and gene ontology. After that, will implement clustering to those components using concept of tri-partite graphs fuzzy clustering. The main ingredients of 15 active compounds have high score probability which divided in different cluster by the pair of active compounds that have high synergic effect. T2D is not solely caused by protein abnormalities from insulin secretion (isoform insulin-degrading enzyme 1), but also caused by other proteins that involved in the inhibition of insulin in the pancreas. These proteins are Alpha-2C adrenergic receptors, beta-1 adrenergic receptor, and peroxisome proliferator-activated receptor delta, which have high probability in the same group.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Profit Maximization Strategies Employed by the Small and Medium Size Building Contractors in Dar-Es-Salaam, Tanzania 2020-03-02T08:27:33+0530 Elizabeth H. Kyssima Dennis N.G.A.K. Tesha Didas S. Lello Flaviana S. Mtitu <p>When it comes to a firm’s growth, profitability and profit maximization are sensitive matters that cannot be neglected, due to the fact that profit and profit maximization are the main aims for any building construction business. Thus, the study intended to explore the profit maximization opportunities available for small and medium size building contractors (SMSBCs) in Dar-Es-Salaam, Tanzania; by exploring the profit maximization strategies employed; examining the challenges faced by these contractors that affect realization of profit maximization; and proposing profit maximization measures, that can be employed by the SMSBCs in Dar-Es-Salaam, Tanzania. This designed survey study, employed the SMSBCs in Dar-Es-Salaam Tanzania, as a unit of analysis, which involved building contractors from Class IV, V, VI and VII, as study population and unit sample. Moreover, the descriptive design survey study involved probability sampling as a sampling technique. Literature review; open and closed ended questionnaires, were used in collecting primary and secondary qualitative and quantitative data. In collecting data, total of 94 questionnaires were distributed, whereby 78 (84.3%) were returned. Quantitative data were analyzed using Statistical Package for Social Sciences (SPSS), while qualitative data were analyzed thematically. Findings revealed charging for all amendments and change orders; dropping of low performers; minimization of waste on site; timely execution of works on site; proper tendering procedures; improving construction productivity; reliable chain of supplies; and requiring more site job experience, as the most important opportunities employed by SMSBCs. Furthermore, the critical challenges revealed were; non-payment of debts; taxes and license; lack of capital equipment; low share of work opportunities; delays caused by clients; as well as uncertainty and unexpected climate conditions. The study concluded that; most of the contractors use all the opportunities to maximize their profits in construction projects. Most of them have survived because, they continued maintaining professionalism when it comes to work despite having low share of work/ tender opportunities. Also, corruption is one of the critical factors that affects the industry, hence hindering the contractor’s growth. With the new reform and government systems, this factor has reduced to some extent as compared to how businesses were operated before, but not completely eliminated. The overall satisfaction of the profits and growth of these SMSBCs has been reduced by government reforms and policies, despite the government effort to fight corruption. When it comes to taxes and license fees, most of the contractors are irritated with constant need to pay for cost/license of operations or the presence of both withholding tax and Skills Development Levy(SDL) imposed to them when conducting business. Lastly, the study recommended; introduction of proper taxation policies; centralization of government agencies responsible for collecting annual payment from contractors should be centralized, in which only one agency should be used to supervise process; payment made by government for its construction projects to be made on time; as well as government making sure on the availability of equal opportunities for tenders in private and public sector.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Study of Perception of College Going Young Adults towards Online Streaming Services 2020-03-01T06:14:23+0530 Dr. Sushil Mavale Ramandeep Singh <p>The research conducted focuses upon the perception of college going young adults towards online video streaming services. Researcher has worked upon responses gathered from young adults, their perceptions and various options available to them. Researchers collected responses from 120 college going young adults from Pune. The respondents were from the age category of 15 to 25 years of age. The data was collected using google forms and it was analysed using Google’s analytical tools. It was found that most of the student services and these services proved to be one of the biggest sources of entertainment for these students. Traditional media is losing its lustre because of various advantages of streaming services. Students admitted that their schedule is affected because of time spent on video streaming services. Today the top three video streaming platforms are YouTube, Netflix and Hotstar.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Exploring the Impact of Magnitude- and Direction-based Loss Function on the Profitability using Predicted Prices from Deep Learning 2020-03-05T07:25:02+0530 Chihcheng Hsu Lichen Tai <p>Researches on predicting prices (as time series) from deep learning models usually use a magnitude-based error measurement (such as ).&nbsp; However, in trading, the error in the predicted direction could affect trading results much more than the magnitude error.&nbsp; Few works consider the impact of ill-predicted trading direction as part of the error measurement.</p> <p>In this work, we first find parameter sets of LSTM and TCN models with low magnitude-based error measurement, and then calculate the profitability using program trading. Relationships between profitability and error measurements are analyzed.&nbsp;</p> <p>We also propose a new loss function considering both directional and magnitude error for previous models for re-evaluation. Three commodities are tested: gold, soybean, and crude oil (from GLOBEX). Our findings are: with given parameter sets, if merchandise (gold and soybean) is of low averaged magnitude error, then its profitability is more stable. The proposed loss function can further improve profitability.&nbsp; If it is of larger magnitude error (crude oil), then its profitability is unstable, and the proposed loss function cannot improve nor stabilize the profitability.&nbsp;</p> <p>Furthermore, the relationship between profitability and error measurement for models of LSTM and TCN with or without customized loss function is not, as commonly believed, highly positively correlated (i.e., the more precise the predicted value, the more trading profit) since the correlation coefficients are rarely higher than 0.5 in all our experiments. However, the customized loss functions perform better in TCN than in LSTM.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research Customers' Satisfaction in ATM Service - Empirical Evidence from the Leading Bank in Ethiopia 2020-03-09T08:46:29+0530 Yohannes Workeaferahu Elifneh Jagadish Brahma Goulap Yidnekachew Girma <p>Service offering channels in banking sector has emerged on scene with a variety of forms such as internet banking, mobile banking, and ATM. Mature competition and global finance system have forced to investigate the significance of customer satisfaction. This study was set to assess customers’ satisfaction in ATM service by taking the case of Commercial Bank of Ethiopia (CBE), which is the leading bank in the country, using SERVPERF model. A self-administered questionnaire was used to collect primary data from 385 valid respondents who are customers of CBE, using convenient sampling technique. Data were analysed using SPSS - frequencies and percentages, mean scores, Cronbach alpha, Pearson’s linear correlation and regression analysis. The study was based on the three research objectives: (a) to measure whether ATM service quality corresponds to each dimensions of SERVPERF (b) to analyze the customer satisfaction on ATM service quality, and c) to investigate the level of customer satisfaction. The findings revealed that all the service quality dimensions are significantly and positively associated with the overall customer satisfaction. Besides, Tangibility, Reliability, Responsiveness, Empathy and Assurance are highlighted as significant predictors and key factors in determining the customer satisfaction. But Assurance was found as the most influential predictor of customer satisfaction. The researchers recommend that in order to ensure customer satisfaction improving the performance on all the dimensions of (ATM) service quality is imperative.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research An Essay on Making Globalization Fair: The ILO Way 2020-03-14T05:58:50+0530 Mohd Ossama <p>Globalization is a process of interconnectedness and liberalization in trade and commerce in the world; flow of information, technology and resources also happens with it. It has its impact, on positives and on some negatives. Growing calls for a fair globalization talks of more inclusion, rights and equality. This essay highlights the role of International Labour Organization (ILO) and its various declarations, especially <em>Declaration on Social Justice for a Fair Globalization</em> for a fairer and sustainable globalization, where demands of each section is met and for a shared prosperous future.</p> 2020-02-28T00:00:00+0530 Copyright (c) 2020 International Journal of Engineering and Management Research