Bullying in Retailing: A Study of Non Branded Readymade Garment Sector
Bullying is a process in which people face criticism continuously in public and private, which humiliates that person. It has a detrimental impact on their performance, business, family, personal life and on their health also. The purpose of this paper is to address the problems faced by retailers of readymade garments who deal in non-branded clothes with the logo of original brand names. The research method used in this study is interview i.e. face to face and telephonic interview, in which 20 retailers selected through simple random sampling and shopkeepers express their views and opinions that what types of problems they are facing due to bullying and their consequences. Apart from this, retailers also give some suggestions to cope up with this situation.
Burger, et al. (2015). How teachers respond to school bullying: An examination of self-reported intervention strategy use, moderator effects, and concurrent use of multiple strategies. Teaching and Teacher Education, 51, 191-202. Doi: 10.1016/j.tate.2015.7.004.
Adams, A. (1992). Holiday out against workplace harassment and bullying. Personnel Management, 24, 38-50.
Elizabeth Bennett. (2013). Peer abuse know more!: Bullying from a psychological perspective. Infinity Publishing.
Brank, et al. (2012 Dec). Bullying. Annual Review of Law and Social Science. 8(1), 213-230. Doi: 10.1146/ annurev- lawsocsi-102811-173820.
Einarsen, S & Matthiesen, S. (2010). Bullying in the workplace: Definition, prevalence, antecedents and consequences. International Journal of Organizational Behavior and Theory, 13(2), 202-248.
Namie Garie & Ruth Garie. (2014). Workplace bullying institute definition. Available at: https://gbr.pepperdine.edu/2019/08/bullying-before-sexual-harassment/.
Bloom, S.L. (2010),. Organizational stress as a barrier to Trauma- Informed service delivery, A public health perspective of women’s mental health. New York: Springer, pp. 295-311.
Abdelrazek, F. & Elhosany, W.A. (2016), Academic environment of nursing faculty staff and their potential abilities, International Journal of Advanced Research, 4(2), 1439-1456.
Copyright (c) 2020 International Journal of Engineering and Management Research
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.