Create Shared Value - A Win-Win Business Model
Creating shared value is a framework created for enhancing economic value for the organization while simultaneously meeting the needs of the society and its challenges. This paper aims in providing structural framework of shared values and also key measures taken by various organization. This articles emphasis on adoption of shared values and its impact on enhancing the environmental performance, Stakeholder’s health, nutrition, affordability in meeting the basic requirements of stake holders and also measures in improving societal wellbeing.
Heiko Spitzeck & Sonia Chapman. (2012). Creating shared value as a differentiation strategy – the example of BASF in Brazil. Available at: https://www.emerald.com/insight/content/doi/10.1108/14720701211267838/full/html.
Marc Pfitzer, Valerie Bockstette, & Mike Stamp. (2013). Innovating for shared value. Available at: https://serviciosenlinea.comfama.com/contenidos/servicios/Gerenciasocial/html/Eventos-academicos/catedra-de-gerencia-social/estrategias-empresariales/documentos/innovating-for-shared-value-pfitzer-bockstette-and-stamp.pdf.
Marc W. Pfitzer & Mark R. Kramer. (2016). The ecosystem of shared value. Available at: http://sharedvalue.org.au/wp-content/uploads/2019/09/HBR-The-Ecosystem-of-Shared-Value.pdf.
Mark Aakhus & Michael Bzdak. (2012). Revisiting the role of “Shared Value” in the business-society relationship. Available at: https://www.pdcnet.org/bpej/content/bpej_2012_0031_0002_0231_0246.
Piotr Wójcik. (2016). How creating shared value differs from corporate social responsibility. Available at: https://www.researchgate.net/publication/304792219.
Porter, M.E. & Kramer, M.R. (2011). Creating shared value. Available at: https://hbr.org/2011/01/the-big-idea-creating-shared-value.
Renata Mrema. (2018). What is shared value and how can it work for your business?. Available at: https://latitudefiftyfive.com/blog/creating-shared-value.
Copyright (c) 2021 International Journal of Engineering and Management Research
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.